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Website Redesign
Project type
Web Development, UX/UI Design
Date
2022-2023
Location
New York City
Role
Art Director, Copywriter, Project Lead
During my time as a Content Marketing Producer, I led the project of revamping the company’s website to create a clear brand identity for the startup, improve site navigation issues, and create compelling content to attract our ideal customer profiles and increase our visitors metrics.
My role was to write a creative brief for brand design, design UX wireframes, plan and write website copy and content while leading a team of designers and web developers to implement the vision.








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